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Bud.TV Update

Bud.TVAnheuser-Busch officially announced yesterday the launch of Bud.TV slated for February 2007. The website will feature humorous webisodes, sporting events, consumer-generated content, field news reports, celebrity interviews, music downloads, and comedian vignettes, and the content will be available in DVD quality.

It sounds exciting, though honestly, I think it’ll be a flop. They’re attempting to reach young males like myself, but just look at MTV’s lack of success online for the same demographics. Can AB do it differently and successfully?

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This entry was posted on Thursday, September 7th, 2006 at 10:41 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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