Coors Light Tells You When To Drink
Do you know what the optimal temperature to drink beer? Did you just say “cold”? Come on. I’m looking for a number here.
Well, in case sitting around with a thermometer in your beer isn’t your thing or you have no idea what the answer is to that first question, then Coors has the perfect packaging for you. The new Coors Light Cold-Activated Bottle has letters that turn blue once the beer reaches optimal drinking temperature.
In case you’re curious as to what the actual temperature is, though, I can’t tell you. It seems to be some huge secret that’s nowhere on the web.
