The Heineken Experience
I actually didn’t end up going to all that many breweries as I’d originally planned. Somewhere in the >1 month of travel between Dublin and Amsterdam, I decided to go to more art museums and historical sites rather than to more breweries and distilleries. Yeah, I regret it now. In fact, it occurs to me that I actually didn’t visit a single working brewery. All of them had been turned into museums!
Anyway, here are a few photos that I snapped at The Heineken Experience in Amsterdam. Apparently, I went in just the nick of time, though, as it closed soon after my visit for renovations until Summer 2008.
Some old bike presumably used for deliveries of beer.
The Heineken Experience includes a recreation of an old Amsterdam street.
Nope, these vats aren’t used for brewing any more.
Included in the tour are three beers (which are definitely not full-sized pints) and a gift of some sort. At the time I visited, it was a nifty bottle opener encased in a fake Heineken bottle.
The World of Heineken, i.e., Here’s a Bunch of Our Ads
Some crazily pink corridor. I don’t actually remember what was there. By that point, I was getting somewhat bored.
This is where they brainwash you—I mean, where they allow you to view old Heineken ads.
Tags: amsterdam, Beer, brewery, heineken experience, holland, the netherlands
